Performance Partner Marketing Lead
Location: Culver City, California
Country: United States
Category: Marketing
Workplace Location: Onsite
Employment Type: Contract
Posted Date: February 19, 2026
Job ID: 643481
Job Description
Performance Partner Marketing Lead
Location: Hybrid in Culver City, CA.
Schedule: 40 hours
Duration: 12 months with potential to extend
Pay: $114/hr - $116/hr, DOE
The Planet Group is looking for a Performance Partner Marketing Lead to join our well-known Fortune 500 client on a 12-month contract, working a hybrid schedule based out Culver City, CA.
Performance Partner Marketing Lead Qualifications:
- 10+ years of relevant experience in performance marketing, digital advertising, partner management, and mobile gaming, with a strong emphasis on strategic planning and execution
- A profound and demonstrated passion for mobile gaming, with an innate understanding of the player and developer landscape.
- Proven expertise in paid media strategy and execution, ideally within the mobile gaming or app ecosystem.
- Exceptional partnership and ad sales acumen, with a track record of successfully "selling through" complex programs and fostering long-term, mutually beneficial relationships.
- A strategic, entrepreneurial mindset with the ability to proactively identify opportunities, develop innovative solutions, and drive initiatives from conception to impactful execution.
- Strong analytical capabilities, adept at interpreting performance data, extracting meaningful insights, and translating them into actionable recommendations.
- Experience in managing or contributing to a?liate or performance partner programs is a significant advantage.
- Outstanding communica3on and collaboration skills, with the ability to influence cross-functional teams and external partners at all levels.
- Comfortable thriving independently in a fast-paced, dynamic, and evolving environment, demonstrating resilience and adaptability.
Performance Partner Marketing Lead Description:
- Pioneer Developer Growth: Lead the end-to-end strategy and execution for the Arcade Performance Partner Program, driving developer acquisition, onboarding, and ongoing optimization to foster thriving partnerships.
- Strategic Paid Media Integration: Serve as the primary liaison between Arcade’s marketing team and Services paid advertising experts, synthesizing insights, trends, and best practices to inform and elevate our overall paid media strategy.
- Innovate & Iterate: Utilize the Performance Partner Program as a dynamic testing ground for new paid media tactics, creative approaches, and channel strategies, translating learnings into scalable recommendations for broader Arcade campaigns.
- Partnership & Advocacy: Cultivate strong, lasting relationships with developers, championing the value of PPP and providing expert guidance on organic and paid media optimization to maximize their Arcade titles’ visibility and success.
- Enablement & Scalability: Architect and implement scalable resources, including playbooks, toolkits, and best practices, to streamline partner adoption and ensure the sustained growth and e?ciency of PPP.
- Performance Insight & Action: Conduct rigorous analysis of program and campaign performance, identifying critical growth opportunities, and delivering actionable insights that drive continuous improvement for developers and Arcade's paid media e?orts.
- Brand & Creative Stewardship: Collaborate with developers to ensure their PPP marketing materials align seamlessly with Arcade’s brand guidelines and performance objectives, fostering a cohesive and impactful presence.
EEO Statement
The staffing industry has seen an increase in people falsely representing themselves as recruiters to gather personal information from job seekers. For your safety, do not provide sensitive data to anyone you have not spoken with thoroughly, never provide banking information during the application process, and always double check the email address of the Recruiter to ensure it’s from an official Planet domain (@theplanetgroup.com or @launchcg.com) - and not a domain with an alternative extension like .net, .org, or .jobs.
The Planet Group and our companies are equal opportunity employers. It is our practice not to discriminate against any employee or applicant based on any criteria, condition or basis protected by laws or regulations in the locations where we do business. All qualified applicants are encouraged to apply. We celebrate diversity and are committed to providing an environment of mutual respect. We believe that diversity, equity, and inclusion enable us to better meet our mission and values while serving our clients across the globe. If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter, or contact us, so that we can discuss the appropriate alternatives available.
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About The Planet Group
The Planet Group is a global professional services firm delivering strategic staffing and advisory solutions. We operate at the intersection of talent and transformation – connecting the right people with the right opportunities in the areas of technology, engineering, accounting & finance, digital marketing, and manufacturing.
As one of the largest staffing companies in the US, we operate with a global reach and a performance-first mindset. We partner with clients to move fast, stay agile, and drive measurable results – building high-impact teams that fuel transformation and growth.
