The Planet Group
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http://www.theplanetgroup.com
http://www.theplanetgroup.com
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Location: Hybrid (Redwood City)
Duration: 6 Months
Hourly Rate: Up to $69.45/hour (DOE)
Planet Interactive is seeking a Senior Events Manager with 7+ years of professional experience of proven, hands-on event planning and logistics management for a Hybrid 6-month contract starting June 2024!
Senior Event Manager Responsibilities:
Senior Event Manager Qualifications:
Senior Events Manager
400 Saginaw Dr, Headquarters redwood, CA 94063 US
Posted: 05/28/2024
2024-05-28
2024-06-28
Employment Type:
Contract
Job Category: Marketing
Job Number: 617519
Country: United States
Is job remote?: No
Job Description
Location: Hybrid (Redwood City)
Duration: 6 Months
Hourly Rate: Up to $69.45/hour (DOE)
Planet Interactive is seeking a Senior Events Manager with 7+ years of professional experience of proven, hands-on event planning and logistics management for a Hybrid 6-month contract starting June 2024!
Senior Event Manager Responsibilities:
- Oversee & manage all external facing events and activations for the client. The EE&A function will NOT be responsible for internal events.
- Set measurable KPIs for effective brand activations and product launch moments for the client.
- Lead measurement and evaluation of experiential marketing activities and analyze results to determine program ROI and impact on building long term brand equity.
- Collaborate with cross functional business partners to deliver high quality, impactful brand experiences for diverse target audiences.
- Provide event management and proactive consultation for internal and external business partners throughout program development and execution.
- Develop sales lead generation success tracking and ROI measurement for all B2B events.
- Oversee all event planning estimates for project scope, schedule, and resource requirements, ensuring programs are properly budgeted, estimated, and scheduled.
- Establish criteria for sourcing external vendors and activation partners.
- Develop training standards that educate internal and external partners/brand ambassadors to act as representatives of the clients brand and mission at all events.
- Build brand event standards and activation playbooks for international partners to ensure global brand synchronicity.
- Scale activations in the North America market through the development of a client Ambassador program and Field Marketing function.
- Manage large program and event specific budgets, providing detailed analysis for all events and ongoing programs.
- Be a student of trends, competitors and culture, providing vision and direction on activation programming that will place the clients brand to the center of food, arts and culture.
- Attend and speak at industry trade shows and be a spokesperson for the client.
Senior Event Manager Qualifications:
- Bachelor's degree in related field.
- 7+ years' experience of proven, hands-on event planning and logistics management.
- Experience facilitating large scale, global brand events.
- Ability to work and thrive in a fast paced, dynamic environment, under tight deadlines.
- A love for culture, learning new ways of doing things and being a brand ninja.
- Ability to travel and work flexible hours as needed.
- Experience in resourcing and managing freelance contractors and agencies.
- Strong analytical and organization skills.
- Excellent verbal and written communication skills.
- Self- starter with excellent prioritization skills.
- Thrive in a results focused environment.
- Excellent relationship management and interpersonal skills, with the ability to work closely with high profile partners and large customers.
- Deep experience in both B2B and B2C events and experiential marketing.