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Marketing Automation Specialist

W Menlo Park, CA 94025

Posted: 05/16/2024 Employment Type: Contract Job Category: Data & Analytics Job Number: 616406 Country: United States Is job remote?: Yes

Job Description

Marketing Automation Specialist

Pay Rate: Up to $50/hr depending on experience
Location: 100% Remote
Duration: 7 Months

Our well-known Technology client's Small Business Group (SBG) Marketing Channels team is looking for a Marketing Automation/ Digital Marketing Specialist to support digital marketing campaign execution.

This is a fully remote 7 month contract with the high potential to extend. 

Marketing Automation Specialist Responsibilities:
  • Building marketing journeys in Salesforce Marketing Cloud.
  • Bring digital marketing trends to the team to execute on.
  • Manage multiple deadlines for campaign execution requests. 
  • Manage end-to-end campaign execution which includes automation configuration, content build, audience signal assembly, marketing materials QA, and stakeholder project management.
  • Execute campaigns across email, Facebook Ads, and onsite channels. 
  • Manage basic debugging within marketing systems to ensure delivery of campaigns effectively.
  • Manage Digital Marketing campaigns (FB Ads, SEM, display, email, etc.)
  • QA across digital marketing materials before launching and publishing.
Marketing Automation Specialist Requirements:
  • 3+ years' experience minimum.
  • Bachelor's degree.
  • Experience with global B2B or B2C digital multi-channel marketing campaign strategy and planning.
  • Experience with commercial marketing automation tools (Salesforce Marketing Cloud Preferred).
  • Clear understanding of email marketing best practices and strategy.
  • Clear and effective verbal and written communication.
  • Ability to understand large digital marketing systems.
  • Ability to build and manipulate content with a CMS tool (eg. Knak, Hubspot, Dreamweaver)
  • Exceptional prioritization and project management skills and working tool knowledge (eg. Monday, Trello, Jira).
  • Basic knowledge of HTML (email content manipulation).
  • Basic knowledge of SQL (segmentation building).
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About W Menlo Park, CA

Ready to take the next step in your career? Explore job opportunities in the vibrant hub of West Menlo Park, California! Nestled in the heart of Silicon Valley, this area boasts a rich tapestry of tech companies, prestigious universities, and innovative startups offering endless growth possibilities. With proximity to stunning landmarks like the Stanford University campus, the iconic Big Basin Redwoods State Park, and the renowned Stanford Theatre showcasing classic films, West Menlo Park is not only a tech haven but a cultural gem. Indulge in the local culinary scene, catch a performance at the Mountain View Center for the Performing Arts, or cheer on the San Francisco 49ers at Levi's Stadium. Discover why West Menlo Park is the perfect place to advance your career and experience a vibrant lifestyle unlike any other. Explore our job listings today!
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