The Planet Group
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http://www.theplanetgroup.com
http://www.theplanetgroup.com
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Responsibilities include supporting initiatives that align with the groups’ marketing and business development plans; execution of client relationship-building activities; tracking and reporting on business development activities; and supporting effective thought leadership campaigns.
What You'll do:
Who You Are:
Client Development Specialist
601 S Figueroa St Los Angeles, CA 90017 US
Posted: 06/10/2024
2024-06-10
2024-08-21
Employment Type:
Contract
Job Category: Administrative
Job Number: 618717
Country: United States
Is job remote?: No
Job Description
Responsibilities include supporting initiatives that align with the groups’ marketing and business development plans; execution of client relationship-building activities; tracking and reporting on business development activities; and supporting effective thought leadership campaigns.
What You'll do:
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Work with the practice areas to determine effective, detailed approaches to pursuing new business (including cross-selling and client institutionalization efforts) while driving follow-up and implementation.
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Develop customized responses to pitches and RFPs/RFIs and other marketing collateral for new business opportunities and client meetings; work with the Pricing and Project Management team in developing alternative fee arrangement proposals and other value adds.
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Plan and oversee relationship-building activities such as client events, sponsorships and conferences in support of group goals. Manage event logistics, internal/external communications, budget and vendor/venue relationships. Develop targeted invitee mailing lists. Report on RSVPs and who-knows-whom.
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Assist attorneys with maximizing event involvement by identifying opportunities for client and target touch points.
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Proactively collect feedback after the event and encourage follow-up activities. Report on return on investment.
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Collaborate with the library and Market/Competitive Intelligence team to review in-depth research and analysis of clients, prospects and competitors to determine a strategy for client and target outreach.
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Work with the firm’s Communications team to create targeted, strategic submissions for practice-related and attorney rankings, surveys and awards, including Chambers and Legal 500, and other industry/geographic/attorney-specific awards.
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Maintain practice group/industry descriptions, web content, matter lists, case studies and other marketing content to ensure that material is compelling and up-to-date.
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Track, analyze and evaluate activity associated with business development initiatives across the firm and recommend strategies to increase the initiatives’ overall effectiveness.
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Support thought leadership campaigns, including project management and mining of campaign data for business development opportunities.
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Identify and partner with key industry organizations.
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Provide back-up as needed to fellow members of the Client Development team.
Who You Are:
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4+ of experience in marketing or professional services business development, ideally in a law firm or other professional services firm.
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Experience in the Professional Services industry preferred.
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Minimum BA, BS or equivalent
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Detail-oriented, organized, self-directed and able to manage multiple projects in a matrixed, fast-paced environment is a must.
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Ability to effect change and motivate a diverse group of partners.
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Flexibility, willingness and ability to work with a wide variety of people and projects in a collective and collaborative manner.
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Excellent communication skills, both written and verbal, and strong analytical skills.
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Strong computer skills including proficiency in the Microsoft Office suite. Experience with Dynamics, InterAction or other CRM databases a plus.
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