Careers at the Planet group

Product Marketing Manager

San Francisco, CA 94103

Posted: 10/28/2025 Employment Type: Contract Job Category: Marketing Job Number: 640801 Is job remote?: No

Job Description


Product Marketing Manager

Location: Remote
- Preference given to NYC, San Francisco or LA -
Contract Length: 6 Months
Schedule: 40 hours/week
Pay: ~$88/hr, DOE
 
The Planet Group is seeking a Product Marketing Manageto join our well-known lifestyle brand technology client on a roughly 6-month contract. This is a full-time, 40 hour per week role working a hybrid schedule, working from any location and traveling onsite 1-2 times per quarter.

Product Marketing Manager Qualifications:
  • Bachelor's degree in Marketing, Business, or related field
  • 6+ years of Consumer product marketing and/or product management experience at a fast growing tech company
  • Proven ability to craft compelling positioning, messaging and go-to-market plans that resonate with users
  • Strong analytical mindset; comfortable using data to inform decision-making and measure impact
  • Exceptional communication and stakeholder management skills, with the ability to collaborate across teams
  • Ability to thrive in a fast-paced, dynamic environment that carries a degree of ambiguity 
Product Marketing Manager Description:
  • Provide a data-driven market perspective to shape the features that are built and how they are brought to market
  • Work with product, engineering, design, research, comms and marketing teams to provide market and customer insights to inform product strategy, define product messaging and positioning, and drive global go-to-market strategies to increase awareness and adoption of products
  • Act as the glue that brings teams together, turning bold ideas into strategies and solutions that boost engagement and foster user love
  • Shape curation product strategy through market analysis and user research in collaboration with UX research, brand research, data science, and other cross-functional teams
  • Create market requirement documents (MRD) to inform product development, and design alpha/beta experiments to inform product launch strategy
  • Develop and execute GTM strategies, including the positioning, messaging, user education, and in-product marketing strategies necessary to drive adoption of, and sustained engagement with, curation products
  • Craft strategic narratives for the client's curation offerings aimed at consumers, partners, and investors
  • Use data and insights to drive adoption of strategic priorities, influence overall consumer growth initiatives, and set KPIs for launches or updates
  • Drive XFN alignment throughout the go-to-market process, including securing buy-in from the executive team
  • Educate and inspire internal and external teams on curation solutions
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