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Senior Social Media Strategist

Raleigh, NC 27615

Posted: 11/05/2024 Employment Type: Contract Job Category: Marketing Job Number: 625081 Is job remote?: No

Job Description


Senior Social Media Strategist
Location: Hybrid (2- 3 days onsite Raleigh, NC)
Pay: $76 per hour DOE

Planet Interactive's aesthetics client is seeking a Senior Social Media Strategist with at least 3+ years social media experience working with a brand, either in-house or agency side. This is an onsite 7-month contract starting in December 2024!

Senior Social Media Strategist Responsibilities:
  • Lead, define and execute global LinkedIn strategy and Employee Advocacy program for the company including creating and uploading content.
  • Identify actionable insights to inform planning, content development, reputation management, and competitive analysis
  • Monitor and communicate industry trends to help shape communications and business strategies
  • Use social media analytics platforms to measure content success and provide data-backed recommendations for optimization and take data and translate into insights and present findings to key stakeholders
  • Identify growth opportunities in terms of untapped tactics, customer or cultural connections, and/or the enhancement of the customer experience on social media
  • Deliver accurate and timely analysis, insights and reporting to drive business recommendations, escalation and resolution strategies, and social engagement
  • Stay abreast of company/industry issues and current on relevant social tools, processes and best practices, providing leadership updates as necessary


Senior Social Media Strategist Qualifications:
  • Solid understanding of social landscape and social media software and tools to influence, manage and inspire internal and external agency partners
  • Expertise and experience with social media and Listening platforms (Sprout, Sprinklr, Brandwatch, Salesforce, Hootsuite etc.)
  • Understanding of social media best practices
  • Demonstrated ability to translate complex data into insightful stories
  • Comfortable presenting results to cross-functional partner
  • Experience leading and motivating teams
  • Bachelor’s Degree required
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