The Planet Group
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http://www.theplanetgroup.com
http://www.theplanetgroup.com
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Salary: $175,000, Annually (DOE)
Location: Remote
Planet Interactive's health and wellness client is seeking a Director, Product Development with a minimum of 10+ years of healthcare or health insurance related experience, that includes a minimum of 5+ years of people management experience for a Direct-Hire role starting in December 2025.
In this role, the Director, Product Development has significant accountability for the competitive positioning of health and dental plan portfolios, including core value propositions most likely to attract key federal employee and annuitant market segments and audiences.
Director, Product Development Responsibilities:
Director, Product Development Qualifications:
Preferred:
Director, Product Development
310 NE MULBERRY ST LEES SUMMIT, MO 64086 US
Posted: 12/11/2024
2024-12-11
2025-01-12
Employment Type:
Direct Hire/Perm
Job Category: Marketing
Job Number: 626575
Country: United States
Is job remote?: No
Job Description
Salary: $175,000, Annually (DOE)
Location: Remote
Planet Interactive's health and wellness client is seeking a Director, Product Development with a minimum of 10+ years of healthcare or health insurance related experience, that includes a minimum of 5+ years of people management experience for a Direct-Hire role starting in December 2025.
In this role, the Director, Product Development has significant accountability for the competitive positioning of health and dental plan portfolios, including core value propositions most likely to attract key federal employee and annuitant market segments and audiences.
Director, Product Development Responsibilities:
- Develop and socialize the overarching value proposition of FEHB and FEDVIP plans to inform a cohesive and robust portfolio meeting the diverse needs and expectations of the federal employee, military retiree and annuitant population; with an initial focus on developing and implementing the overall product strategy for our dental products and for the VEBA plan, aligning it with the organization’s goals and needs of plan participants.
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Drive delivery of new product launches, from idea stage, to implementation, and post-implementation review.
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Develop continuous process for ideation generation, concept evaluation and product life cycle modeling to deploy new and evolving VEBA supported offerings to members as competitive differentiator.
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Collaborate with key stakeholders and strategic vendor partners to extract actionable information from available data points to monitor plan and program effectiveness such as established metrics, goals and KPI’s;
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Collaborate cross-functionally to create effective, accurate and consistent product messaging across all communication tactics and mediums including print and digital.
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Develop and enhance vendor relationships through business interactions and outreach.
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Stay informed about industry trends, competitor offerings, and regulatory changes that may impact the FEDVIP and VEBA plans.
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Explore new markets for expansion to assist with differentiating product offering for our members, focusing on FEDVIP and VEBA plans.
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Responsible for the development of business cases to support additional/ongoing investment in existing products and the development and implementation of new products, programs, features and benefits.
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Provide leadership and direction to a team of product professionals that creates and maintains plan specific value propositions to convey their purpose and role with both the FEHB and FEDVIP portfolios including hiring, onboarding, development, coaching which results in high levels of engagement and successful delivery of key initiatives.
Director, Product Development Qualifications:
- Requires a bachelor’s degree in marketing, business, communications or equivalent field, additional relevant experience may be considered in lieu of education
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Experience developing and implementing successful product visions & strategy
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Requires in-depth, technical experience with health care product development
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Experience in cross-functional collaboration on complex programs in a dynamic environment
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Requires the ability to work independently
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Demonstrates sound business judgement driven by data / analytics, influenced by primary consumer research
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Demonstrates creativity in solutioning when data / analytics are unavailable to support decision making
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Requires excellent verbal, written and relational skills
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Requires analytical and logical reasoning skills
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Proven track record working with both internal and external users & stakeholders to develop & deliver on winning product roadmaps
Preferred:
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MBA or advanced degree
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Experience in managing or developing dental or other ancillary products
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