Affiliate Marketing Specialist
8550 Higuera St Culver City, CA 90232 US
Location: Culver City, CA
Onsite - Tues/Wed/Thurs
Pay: Up to $86.95 per hour DOE
Benefits: Health, Dental, Vision and more
Planet Interactive is looking for an Affiliate Marketing Specialist to join our well known technology client on a 6 month contract.
Company is seeking a talented and results-driven Affiliate Marketing Specialist with expertise in paid user acquisition, focusing on paid media measurement and optimization. As a key member of our marketing team, the Affiliate Marketing Specialist will play a pivotal role in driving user growth and revenue through affiliate marketing partnerships and paid media channels.
Area of Responsibilities:
- Affiliate Partner Management:
- Identify and establish relationships with partners to expand the Performance Partner marketing program.
- Monitor and evaluate partner performance to maintain a healthy partnership ecosystem.
- Paid User Acquisition:
- Develop best practices for paid user acquisition through permissible marketing channels.
- Help partners optimize campaigns to maximize ROI and user acquisition efficiency.
- Paid Media Measurement and Optimization:
- Implement and maintain tracking and attribution processes to measure the effectiveness of paid media campaigns.
- Analyze performance data and generate actionable insights for campaign optimization.
- A/B test creatives, targeting parameters, and user flows- as applicable- to improve campaign performance.
- Reporting and Analytics:
- Create regular reports detailing the performance of Performance Partner marketing and paid media campaigns.
- Share insights with the marketing team to drive informed decision-making and evolve the Performance Partner program.
- Compliance and Quality Assurance:
- Ensure all Performance Partner marketing activities comply with regulations and best practices.
- Maintain brand integrity and quality control in Performance Partner marketing materials and campaigns.
- Bachelor's degree in marketing, business, or a related field.
- Proven experience in affiliate marketing and paid user acquisition, with a focus on paid media measurement and optimization.
- Strong understanding of performance marketing metrics, KPIs, and attribution models.
- Proficiency in using tracking and analytics tools.
- Experience with A/B testing and data-driven decision-making.
- Exceptional communication and negotiation skills.
- Ability to work independently and collaboratively in a team environment.
- Detail-oriented and highly organized.