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Affiliate Marketing Specialist

Culver City, CA 90232

Posted: 11/22/2023 Employment Type: Contract Job Category: UI/UX Job Number: 581562 Country: United States Is job remote?: No

Job Description

Affiliate Marketing Specialist
Location: Culver City, CA
Onsite - Tues/Wed/Thurs
Pay: Up to $86.95 per hour DOE
Benefits: Health, Dental, Vision and more

Planet Interactive is looking for an Affiliate Marketing Specialist to join our well known technology client on a 6 month contract.

Company is seeking a talented and results-driven Affiliate Marketing Specialist with expertise in paid user acquisition, focusing on paid media measurement and optimization. As a key member of our marketing team, the Affiliate Marketing Specialist will play a pivotal role in driving user growth and revenue through affiliate marketing partnerships and paid media channels.

Area of Responsibilities:
  • Affiliate Partner Management:
    • Identify and establish relationships with partners to expand the Performance Partner marketing program.
    • Monitor and evaluate partner performance to maintain a healthy partnership ecosystem.
  • Paid User Acquisition:
    • Develop best practices for paid user acquisition through permissible marketing channels.
    • Help partners optimize campaigns to maximize ROI and user acquisition efficiency.
  • Paid Media Measurement and Optimization:
    • Implement and maintain tracking and attribution processes to measure the effectiveness of paid media campaigns.
    • Analyze performance data and generate actionable insights for campaign optimization.
    • A/B test creatives, targeting parameters, and user flows- as applicable- to improve campaign performance.
  • Reporting and Analytics:
    • Create regular reports detailing the performance of Performance Partner marketing and paid media campaigns.
    • Share insights with the marketing team to drive informed decision-making and evolve the Performance Partner program.
  • Compliance and Quality Assurance:
    • Ensure all Performance Partner marketing activities comply with regulations and best practices.
    • Maintain brand integrity and quality control in Performance Partner marketing materials and campaigns.

Qualifications:
  • Bachelor's degree in marketing, business, or a related field.
  • Proven experience in affiliate marketing and paid user acquisition, with a focus on paid media measurement and optimization.
  • Strong understanding of performance marketing metrics, KPIs, and attribution models.
  • Proficiency in using tracking and analytics tools.
  • Experience with A/B testing and data-driven decision-making.
  • Exceptional communication and negotiation skills.
  • Ability to work independently and collaboratively in a team environment.
  • Detail-oriented and highly organized.
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