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Marketing Manager

Baltimore, MD 21202

Posted: 12/10/2024 Employment Type: Contract Job Category: Marketing Job Number: 625088 Country: United States Is job remote?: Yes

Job Description


Location: Baltimore, MD
Schedule: 40 hours - 3 days onsite, 2 days remote
Pay: $40 per hour DOE
Benefits: Health, Dental, Vision and more

Our Financial Services client has a HOT need for a Marketing Manager with a focus on go-to-market plans with up to 5 years of experience to join them on a 12-month contract starting in November.

Marketing Manager Responsibilities: 
  • Creative idea generation as well as tactical planning in support of identified business initiatives: Develops tactical plans to support and position specific investment capabilities or initiatives.
  • Given budget, resources, and analysis of the competitive landscape draws on appropriate marketing tools (content, road shows, speaking opportunities, webinars, sponsorships, PR, web) to promote and differentiate identified strategies and/or initiatives.
  • Analyzes and monitors relevant industry trends and draws on investment and market knowledge to make informed recommendations and decisions.
  • Manages the development and execution of integrated investment marketing campaigns: Drawing on investment and market knowledge, as well as marketing and project management skills, manages the execution of engaging, timely and integrated campaigns to support marketing efforts.
  • An important focus is on data and KPI metrics related to GTM efforts including engagement pre- and post-events. The use of Tableau to keep track of such data will be necessary.
  • Developing social posts for LinkedIn participants; overseeing the content on the Americas institutional website (IDE); managing the content on the monthly Insurance-focused emails and the fixed income content on the Americas bi-weekly emails.
  • Communicates campaign and content strategy: Informs relationship managers around ongoing GTM efforts thru participation in various Americas team meetings (Sales, Consulting, Client Service).
  • Ad Hoc Projects: Supports various ad hoc marketing projects and initiatives as appropriate including being the Americas representative on cross business unit efforts (i.e., Global Market Outlook / Mid-year Market Outlook).

Marketing Manager Qualifications: 
  • 5 years of experience that combines marketing, communications and investments preferably with an investment management firm
  • Strong analytical skills, both quantitative and qualitative
  • Base knowledge of institutional investment strategies and portfolio positioning
  • Knowledge of financial markets and investing
  • Marketing and project management related experience
  • Intellectual curiosity and knowledge of current trends in the Institutional marketplace
  • Strong interpersonal, organizational, and time management skills
  • Excellent written and oral communication skills
  • Self-motivated, creative, responsible, with excellent attention to detail
  • Creative thinker and problem solver
  • Familiarity with investment or financial services industry
  • Team-oriented with an ability to execute
  • Ability to interact and work collaboratively with senior investment professionals and executives
  • Experience with LinkedIn, email, and digital marketing strategies
  • Proficiency with Tableau and Salesforce
  • Familiarity with Adobe Suite and AdMaster
  • Extensive experience working in the institutional asset management field, particularly with fixed income products
Education:
  • Bachelor's degree in finance, economics, marketing or communications

#LI-MH1
 

The staffing industry has seen an increase in people falsely representing themselves as recruiters to gather personal information from job seekers. For your safety, do not provide sensitive data to anyone you have not spoken with thoroughly, never provide banking information during the application process and always double check the email address of the Recruiter to ensure it’s from an official Planet domain (@theplanetgroup.com, @theplanetforward.com, @planet-technology.com, @planet-pro.com, @planetinteractive.com, @pfes.com, @launchcg.com, @planet-pharma.com, @planet-healthcare.com) - and not a domain with an alternative extension like .net, .org or .jobs.

The Planet Group and our companies are equal opportunity employers. It is our practice not to discriminate against any employee or applicant based on any criteria, condition or basis protected by laws or regulations in the locations where we do business. All qualified applicants are encouraged to apply. We celebrate diversity and are committed to providing an environment of mutual respect. We believe that diversity, equity and inclusion enable us to better meet our mission and values while serving our clients across the globe. If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter, or contact us, so that we can discuss the appropriate alternatives available.

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About Baltimore, MD

Unlock your next career opportunity in the vibrant city of Baltimore, Maryland! Nestled between the scenic Inner Harbor and historic neighborhoods like Fells Point and Mount Vernon, Baltimore offers a perfect blend of rich culture, unique charm, and endless growth possibilities. Home to iconic landmarks such as the USS Constellation, Maryland Science Center, and Camden Yards, this diverse city boasts renowned art galleries, theaters like the Hippodrome, and professional sports teams including the Ravens and Orioles. With its renowned crab cakes, stunning parks like Patterson Park, and a thriving job market, Baltimore is the ideal place to launch your career. Explore our job listings today and discover why Baltimore is the perfect backdrop for your professional journey!
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